Nonprofit Digital Analytics

Collecting your digital analytics helps establish your brand’s goals in digital marketing and help drive performance. Our team can help drill this down and set realistic goals and key peformance indicators (KPIs) for you to strive for to optimize the nonprofit marketing journey: Awareness – Consideration – Conversion – Loyalty – Advocate.

 

It will be imperative that we define any challenges you may face, such as resources, assets, budget, or difficulties reaching a unique audience. We help define these variables and collect your analytics through today’s state-of-the-art SaaS programs. Our analytics experts will monitor your data trends to maximize efficiencies and your results. 

 

Examples of Standard Digital KPIs include (to name a few):

Brand Awareness Level

 

Follower Growth 

 

Key Performance Indicators (KPIs) (Engagements, Likes, Views, Impressions, CTR, PPC, #hashtags mentions, and more)

Social Brand Reviews

 

Fundraising & Supporter Recruitment (volunteers, donors, partners, and corporate support)